Thinking design with future entrepreneurs at The Swedish School of Sport and Health Sciences, GIH.

This week we were happy to visit The Swedish School of Sport and Health Sciences, GIH. Teachers in the course of Innovation & Entrepreneurship invited us to give a talk about design thinking, and how we work with design at Ocean. But, we believe in learning by doing! Instead of giving a lecture about the process of design thinking, Kajsa and Samir held a workshop where the students got to try out the process themselves – from gaining empathy for the user, defining the problem, ideate and conceptualise, test, build a prototype and test again. Some really groovy concepts were built and we hope that these future entrepreneurs in sports and health will continue to innovate by design =)

Prototyping in full motion.